Projects often come in waves. Right now it seems that I am designing a lot of labels. I LOVE designing labels. They can be challenging and they can be really fun. Don’t get it twisted. I really enjoy a challenge. This label project with AroMed Aromatherapy started over a year ago. At first Lauren really needed a logo that worked well for her and helped to embody all of the things that AroMed means to her. So, at first we worked on dialing in the logo, which turned out beautifully I think.
After the logo was perfect then we started working on some of the essential oil labels. These labels are challenging because they are TEENY TINY. 1″ x 3″ on the essential oil bottles is not a lot of space to work with. When designing in such a small space it REALLY helps to choose a condensed font, which I did. Lauren now has over 45 different essential oils and now has a full line of adult Aromasticks and Jojoba blend roll-ons. She is working on a children’s blend line and has plans to expand the line of adult blends as demand increases. Choosing colors for all of the blends and EO bottles was something that took a lot of thought and careful organization. I want Lauren to be able to expand her product line without being limited by color choices. It helped me to lay all of the colors out on a sheet so I know not to repeat any colors or get too close to the colors we have already chosen.
Lauren has a new office opening in Montpelier, Vermont, so please take the time to like Lauren’s Facebook Page and contact her for a consultation. Her cold and flu blend got us through a rough cough recently. Amazing stuff!