Sometimes you just need an icon…

Davis & Hodgdon Associates approached me about designing a postcard that would go out to their customers telling them about a new online offering. After playing around with the postcard design we decided that an icon was needed for this new division of their business. Having a visual representation for a division of business or program is sometimes way easier that writing the whole name out or having a paragraph of text explaining it every time. In this case “Remote Accounting Department” is a bit much to type out every time we need to describe “RAD”, but showing it visually is exactly what it needs to make it recognizable. If you are interested in finding out more about Davis & Hodgdon’s new Remote Accounting Department click here. Need an icon or multiple icons designed for your business or for your website? Give me a shout!

RAD Icon for Davis & Hodgdon Associates, Williston Vermont

Design for Event Promotion

If your organization has an event that needs promotional materials, but you don’t have a graphic designer or a web designer on staff I can help you to create a campaign that makes your event look spectacular and draws a crowd! Our local chamber (Smugglers’ Notch Area Chamber of Commerce) puts on a great Winterfest event here in Cambridge, Vermont every year and these are the promotional designs I created for the event. I designed posters, flyers with a list of event times, a newspaper ad, a button for the chamber’s homepage and I created an email that was sent out before the event. I also created a header for the Winterfest page on their website and helped to code that page so it was readable. If you are looking for a someone who can design all of the materials you need for your event I am your gal!

Winterfest Promotional Flyer, Cambridge Vermont, Smugglers' Notch Area Vermont

Winterfest 2017 Flyer with list of events

Winterfest Promotional Poster, Cambridge Vermont, Smugglers' Notch Area Vermont

Winterfest 2017 – 11×17 Poster Design

Web Button Design, Web Design Vermont

Web Button Design for the homepage

Newspaper Ad, Graphic Design Vermont, Winterfest, Smugglers' Notch Vermont

News and Citizen Winterfest 2017 Newspaper Ad

New Design Work

  • On September 8, 2016 ·
  • By ·

It has been a busy summer here and I thought I would do a roundup of some new work. Specifically, I wanted to showcase some work that I have done for Davis & Hodgdon and Copper Leaf Financial. Some of the things I have done for them recently include postcards, brochures, infographics, social media cards and a popup tradeshow screen.

Infographic Design, Social Media Card Design, Cambridge, Vermont

Featured here is a social media card design that tells potential employees and new clients how to follow this very tech savvy accounting firm online and on social media. To the right is an infographic that I was asked to design to help tell the story of DHA and CLF to attract potential employees at job fairs.

Print Template Design, Postcard Design, Cambridge, Vermont

On the left is a business template that I designed to be used in word processing software. The header and footer are static and the center can be updated by the client. On the right are 2 direct mail postcards that I designed for them to send to their clients before tax season.

Brochure, Branding, Identity, Print Design, Cambridge, Vermont

Davis & Hodgdon recently added partners, so their letterhead needed an update. I also designed a notepad for their 2 companies. To the right is the Copper Leaf Financial corporate brochure that I designed.

Tradeshow banner design, Cambridge, Vermont

As mentioned above, Davis & Hodgdon will be doing some recruiting this fall and they needed a popup screen designed for this purpose. This popup screen was designed to have an area in the middle where they can have images and videos projected during events.

New Work

Here are some fun projects I have done this Spring. It’s been very busy here and I am so grateful for all of the work my clients are sending my way!

Cambridge Cares Logo, Cambridge, VT

Cambridge Cares is a group in Cambridge, VT that is offering outreach support to folks in the community and getting them in touch with the services they may need. They came to me needing a flyer to post around town and we decided that this group really needed an identity. Sometimes that is how it all happens!

Brightworks Label Design, Cambridge, VT

Dan Batten needed a label and a logo designed for his beautiful woodenware company. After completing the Brightworks label Dan asked me to design a Signature Collection label. His work is amazing and you should check him out here.

EU 4x4 Engine Imports Logo, Cambridge, VT, Fletcher, VT

Based in Fletcher, Vermont, EU 4×4 Engine Imports imports Land Rovers from Europe and they hired me to design their logo.

Sue Small Bridal Website redesign project, Clifton Park, NY

Sue Small Bridal had an html website previously, but she really needed to move to a responsive site so that her customers could view her work more easily on their mobile devices. Making changes to the website and adding new images became a lot easier on the new platform. I kept with the same look and feel on this site, but made a few additions and added testimonials, which are very important in the wedding business.

AroMed Aromatherapy Labels

AroMed Aromatherapy Labels

Projects often come in waves. Right now it seems that I am designing a lot of labels. I LOVE designing labels. They can be challenging and they can be really fun. Don’t get it twisted. I really enjoy a challenge. This label project with AroMed Aromatherapy started over a year ago. At first Lauren really needed a logo that worked well for her and helped to embody all of the things that AroMed means to her. So, at first we worked on dialing in the logo, which turned out beautifully I think.

AroMed Aromatherapy Logo


After the logo was perfect then we started working on some of the essential oil labels. These labels are challenging because they are TEENY TINY. 1″ x 3″ on the essential oil bottles is not a lot of space to work with. When designing in such a small space it REALLY helps to choose a condensed font, which I did. Lauren now has over 45 different essential oils and now has a full line of adult Aromasticks and Jojoba blend roll-ons. She is working on a children’s blend line and has plans to expand the line of adult blends as demand increases. Choosing colors for all of the blends and EO bottles was something that took a lot of thought and careful organization. I want Lauren to be able to expand her product line without being limited by color choices. It helped me to lay all of the colors out on a sheet so I know not to repeat any colors or get too close to the colors we have already chosen.

Lauren has a new office opening in Montpelier, Vermont, so please take the time to like Lauren’s Facebook Page and contact her for a consultation. Her cold and flu blend got us through a rough cough recently. Amazing stuff!

A Tractor Theme Birthday

Tractor Theme Birthday design

I wanted to share this really cute tractor theme that I created for my son’s 2nd birthday. I don’t know many 2 year old boys that don’t love tractors and when your Mom is a graphic designer birthdays are a little over the top. I created a custom t-shirt to go along with the theme and he thought that was very special. I can create custom birthday party invites to fit any theme. Just ask!


Ravenscroft Farm Logo and Label Design

Ravenscroft Farm Logo

Ravenscroft Label

I recently designed a logo for our neighbors up the hill who have a maple sugaring business. They make yummy Vermont maple products right around the corner from our house. It was time for them to get some labels so they could sell their products in gift baskets around the northeast. I am so glad I could help them out because these labels turned out great and I love the Kraft paper look.

Welcome to the NEW Liz Small Design

I decided to FINALLY do a little redesign of my site. WordPress is amazing and I know this because I have been using it to design great websites for my clients, but I haven’t had much time to get my own work into WordPress. The time is NOW. I hope you enjoy looking through my newly updated portfolio. Let’s kick off Spring!